The latest commercial to catch my eye is the Avis commercial done up to look like a hip-hop video with DMX's "Ruff Ryder's Anthem" but with old white people driving the fancy white vehicles.
Quite a tasty treat.
I'm looking for a copy now. Anyone have any pointers? Who's Avis' ad agency? Anyone know? This is a very different direction from their "What If We Didn't Try Harder" campaign from last year, and I like it.
McCann is the Ad Agency who did the new Avis spots...
Here's where you can view it....
http://www.boardsmag.com/screeningroom/commercials/2461/